BEST OF GREEN BEAUTY

The Best of Green Beauty is The Detox Market's flagship annual beauty box, featuring a curated selection of the year's most-loved clean beauty products. As the lead designer on the campaign, I developed the overarching visual direction and brought the concept to life across every customer touchpoint. My work included designing the beauty box packaging, campaign landing page, email marketing, social media rollout, and paid advertising assets, creating a cohesive, premium experience from launch through purchase. The campaign balanced editorial storytelling with conversion-focused design, generating excitement around one of the brand's most anticipated annual releases while maintaining consistency across digital and physical channels.